Hickies wait wait wait Kanye this is getting out of hand!??

We in no way endorse or approve of the references or use of the image and likeness of Theraflu in this manner."

Kanye named the song after the cold medicine because he's so cold to his enemies they need a big dose. Reports by TMZ state.

Listen!!!!



Theraflu reps did not say they would sue the singer, but their statement includes buzz words -- image and likeness -- that are often used in legal proceedings.

and NOW the PROOF is in the pudding....is that a 

 Hickie????